Supplier Engagement Events

Creating Great Event Agendas: Elevate Your Supplier Events

Written by
Jen Cass
Published on
October 1, 2024

In the world of procurement, supplier engagement is the cornerstone of building strong, productive relationships that drive innovation and success. A well-crafted event agenda is pivotal in achieving this engagement, transforming a simple gathering into an Unmissable experience that fosters meaningful connections and collaboration. 

At Supplier Day, we understand that a great agenda can elevate your supplier event from ordinary to extraordinary. Here's how to design an agenda that captivates and drives meaningful engagement, ensuring your suppliers are not just participants but active collaborators in your journey.

Organise the flow

A seamless and impactful experience begins with a well-organised flow. Ensure a balanced mix of sessions, plenaries, workshops, and breaks to maintain high energy levels and keep your suppliers engaged. A structured flow helps create a natural rhythm to the event, making it easier for participants to stay focused and involved.

Tips:

- Start with an energising welcome session from your leadership team.

- Alternate between high-energy and more reflective sessions.

- Incorporate ample breaks to keep participants refreshed.

Create dynamic sessions

The heart of any event lies in its sessions. Carefully curate your lineup of speakers and topics that will resonate with your suppliers. Include a mix of business updates, successful collaborations, and interactive discussions. These sessions should not only inform but also inspire and challenge suppliers to choose you as their customer of choice.

Tips:

- Feature a mix of internal leaders and external experts.

- Use case studies to illustrate points.

- Allow time for Q&A to address specific concerns.

Networking opportunities

Supplier engagement thrives on personal connections.You’ve asked your suppliers to take time out of their day-to-day, make it count. Create opportunities for suppliers to connect with your teams and each other to nurture those high-performance relationships. Structured networking sessions and social events are essential for encouraging meaningful connections.

Tips:

- Plan small group discussions.

- Include informal social gatherings.

- Use icebreakers to kickstart conversations.

Engage with interactive activities

Keeping your suppliers lively and interactive is crucial for engagement. Incorporate engaging activities such as gamification, polls, and Q&A sessions to add an extra layer of excitement and encourage active participation with your content.

Tips:

- Use live polls to gauge opinions in real-time.

- Create competitions or challenges related to the event’s theme.

- Encourage participation through interactive platforms or apps.

Plan ongoing engagement

The end of an event is just the beginning of sustained engagement. What you do next is key. Maintain the momentum by developing a series of follow-up activities and communication touchpoints. This continuous engagement helps reinforce the connections made during the event and keeps suppliers engaged throughout the year.

Tips:

- Send personalised thank-you emails post-event.

- Share event highlights and key takeaways.

- Schedule follow-up meetings or webinars to dive deeper into topics discussed.

At Supplier Day, our mission is to create Unmissable events that build stronger supplier relationships. We believe that a well-crafted agenda is key to achieving this. By focusing on dynamic content, structured networking, and continuous engagement, you can ensure your supplier events are not just successful but transformative.

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